The Digital Hub for Smart Tech
in Offshore Wind
Website Development
Overview & Goals: Modern platform for connecting smart tech industries
LIVE SITE
CLIENT
Industrig
Industrig is a platform dedicated to hosting digital events that connect industry leaders, innovators, and companies in offshore wind and smart technology sectors. The website serves as a gateway for attendees, speakers, and partners to explore upcoming conferences, register, and engage with the Industrig brand.
My goal was to design an engaging and intuitive platform that seamlessly connects industry professionals with event content, networking opportunities, and partnership possibilities.
8
Weeks from start to finish
40%
Bounce rate - decreased from 60%
A Fluid Journey Through Industrig
The homepage of Industrig.com is designed for clarity and impact—bold, video-driven, and straight to the essence of what we do. It distills our mission into striking visuals and precise messaging, setting the stage for everything that follows. As users explore, they gain a quick yet powerful understanding of our work, our events, and the industries we connect. The experience naturally flows toward the Get in Touch page, making the next step—whether it's partnership, participation, or inquiry—an intuitive and effortless decision.
A key decision in the UX/UI process was making the homepage header video-oriented. This dynamic approach immediately showcases the vast spectrum of industries and technologies covered by Industrig events. The video background, combined with concise messaging and a strong call-to-action, ensures that visitors quickly understand the essence of the platform and feel compelled to explore further.
Seamless Interactions, Inspired by Identity
90%
of users reported a faster and more intuitive navigation experience on mobile after the responsive redesign.
of mobile users completed the event registration process within 3 minutes, thanks to streamlined, touch-friendly design elements.
When designing Industrig.com, our goal was to create interactions that feel effortless yet refined—minimal, but never dull. Every micro-interaction, hover effect, and transition is crafted with purpose, ensuring smooth user flow without unnecessary distractions.
Inspired by Industrig’s bold and modern identity, we introduced subtle motion elements that enhance usability without overwhelming the experience. Button states, section transitions, and menu behaviors reflect the brand’s dynamic nature—sleek, professional, and future-driven. Navigation remains intuitive, guiding users effortlessly through key pages like Home, Visit, Speaker, Partner, and Contact, all while reinforcing the sense of an industry-leading digital hub.
Seamless Mobility: A Fluid, Engaging Experience on Any Device
When designing Industrig.com, our goal was to create interactions that feel effortless yet refined—minimal, but never dull. Every micro-interaction, hover effect, and transition is crafted with purpose, ensuring smooth user flow without unnecessary distractions.
Inspired by Industrig’s bold and modern identity, we introduced subtle motion elements that enhance usability without overwhelming the experience. Button states, section transitions, and menu behaviors reflect the brand’s dynamic nature—sleek, professional, and future-driven. Navigation remains intuitive, guiding users effortlessly through key pages like Home, Visit, Speaker, Partner, and Contact, all while reinforcing the sense of an industry-leading digital hub.
In a world where professionals browse, connect, and make decisions on the go, Industrig.com had to be as powerful in the palm of a hand as it is on a desktop screen. We approached mobile design.
Every layout has been meticulously structured to stack vertically, ensuring a natural flow of content across all screen sizes. By reducing unnecessary interactions, we’ve created a streamlined user journey where information is easily accessible without distractions. The design guides users effortlessly, keeping the focus on content and engagement rather than complex navigation.
This project was all about creating a digital presence that reflects Industrig’s innovative vision while ensuring a smooth and engaging user experience. From dynamic visuals to intuitive navigation, every detail was designed to make information accessible and interactions meaningful.
If you'd like to learn more about this case study, feel free to reach out—I'd be happy to discuss how I can help bring your project to life.